# Analytics

If you're using Birdie in HubSpot and want to measure its impact on your support operations, Birdie automatically adds a **ticket property** called `Birdie` to every support ticket:

* **Yes** → A Birdie recording was used
* **No** → No recording was used

You can use this priperty to filter and compare metrics like resolution time, CSAT, or First Contact Resolution on tickets **with vs. without Birdie**.

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