> For the complete documentation index, see [llms.txt](https://docs.birdie.so/birdie-docs/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.birdie.so/birdie-docs/helpdesk/hubspot/analytics.md).

# Analytics

If you're using Birdie in HubSpot and want to measure its impact on your support operations, Birdie automatically adds a **ticket property** called `Birdie` to every support ticket:

* **Yes** → A Birdie recording was used
* **No** → No recording was used

You can use this priperty to filter and compare metrics like resolution time, CSAT, or First Contact Resolution on tickets **with vs. without Birdie**.

<figure><img src="/files/Jq1c3AsJymBiokZHh6mN" alt=""><figcaption></figcaption></figure>
